T2 Media
Ignite Your Brand in the Heart of Times Square
Unrivaled Benefits
Times Square isn't just a location – it's a phenomenon. Advertising here propels your brand into the spotlight, leveraging the area's unmatched energy to create lasting impressions and drive real business results.
Massive Visibility
380,000+ daily pedestrians, peaking at 460,000, generating 1.5M impressions daily.
Global Audience
50M annual visitors: 50% locals, 33% domestic tourists, 17% international.
24/7 Presence
Non-stop illumination in the city that never sleeps, ensuring constant visibility.
Elite Prestige
Associate with Times Square's iconic status, elevating your brand to legendary heights.
Viral Amplification
Create shareable moments that explode on social media, extending reach exponentially.
Measurable Growth
Increase foot traffic by 80-120% and web visits by up to 50%.
Powerhouse Statistics
Times Square's dominance in OOH advertising is backed by staggering data. With 68 million NYC visitors projected for 2026, the area generates unmatched opportunities for brand exposure and growth.
Foot Traffic Analysis
Visitor Demographics
Transformative Impact & ROI
Times Square advertising delivers explosive results: up to 40% brand awareness boost, 50% web traffic increase, and 497% ROI. Every campaign creates ripple effects across digital and physical realms.
Media Comparison: Sales per $1 Spent
Campaign Impact Metrics
OOH Trends 2026
2026 marks a renaissance for OOH, with DOOH leading at 7.5% growth. AI, programmatic, sustainability, and interactive tech are reshaping Times Square into a dynamic, data-driven advertising powerhouse.
AI-Driven Optimization
Leverage AI for personalized, data-backed campaigns that maximize impact and engagement.
Programmatic DOOH
Real-time bidding for dynamic, targeted ad placements with unprecedented flexibility.
Sustainable Practices
Eco-friendly materials and energy-efficient displays leading the way in responsible advertising.
Immersive Experiences
3D, AR, and interactive billboards create unforgettable brand engagements.
Attention Metrics
Advanced tracking for precise ROI measurement and performance insights.
Multichannel Integration
Seamless blend with digital for amplified cross-platform campaign results.
Market Growth Projection
Engagement Rates by Format
Legendary Campaigns
Times Square has hosted transformative campaigns that redefine advertising. These examples showcase innovation, engagement, and massive ROI.
Coca-Cola 3D Robotic Billboard
Groundbreaking motion display that redefined OOH, captivating audiences and boosting global brand love through innovative technology.
HBO's House of the Dragon
Fire-breathing 3D dragon went viral, driving record viewership and millions of social shares worldwide.
Netflix's Resident Evil
3D zombie outbreak created immersive horror experience, generating massive buzz and engagement.
H&M x Charli XCX
Surprise takeover blended fashion and music, attracting thousands and trending worldwide on social media.
McDonald's Fry Countdown
NYE integration turned waiting into fun, stacking 600+ digital fries for viral delight and brand engagement.
Brand X Launch (T² Media)
2M+ impressions in one night, 40% awareness boost — exemplifying our expertise in Times Square campaigns.
Why T² Media
The T² Advantage
- Strategic Expertise: Deep knowledge of Times Square's unique advertising ecosystem and audience behavior
- Premium Relationships: Exclusive access to premier billboard locations and digital displays
- Full-Service Solutions: From creative concept to execution, we handle every aspect of your campaign
- Data-Driven Results: Real-time analytics and ROI tracking for measurable campaign impact
- Proven Track Record: Hundreds of successful campaigns with world-class brands
- Innovation Focus: First-mover access to emerging technologies and formats
Exponential Impact
We don't just advertise — we create cultural moments that transcend the billboard.
Times Square Gallery
Witness the power of premium OOH advertising in the world's most iconic location.
Ready to Dominate
Times Square?
Your brand deserves the world's most powerful advertising platform. Let's create something legendary together.
jay@tsquaredmedia.com
Website
tsquaredmedia.com
Location
Times Square, NYC